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OOH Today Podcast 14 —Holds on Space

The Noise You Hear is the Turning of the Screws

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OOH Today’s Podcast 14 —

How long should an Agency ask for a Hold?  How long should an OOH Provider allow?
Why do we need Holds anyway?
What are the optimal # of days for Holds?
What’s too long?
Are they necessary at all?
How do Holds work for programmatic / automated systems?  Any different?
Stories of failed or successful Hold requests, up and down stream.

a message from Wrapify

The Board Room
OOH Experts / Board Members:
Jack Sullivan, Todd Hansen, Bob Wolfe and Daniel Wilkins

Todd Hansen, Jack Sullivan, Bob Wolfe and Daniel Wilkins

Podcast #14  — 18 minutes —Click the orange circle/white arrow below to listen

OOH TODAY —The outdoor advertising industry’s only independent voice.
‘The Board Room’ is outdoor advertising’s unfiltered/unscripted podcast offering deeper insights of the Out of Home Advertising Industry. A panel of experienced OOH professionals discuss everything in the OOH space… agencies, buyers/sellers, creative, leadership, measurement, sales, technology and the journey.

Share your opinions, comments and experiences on the issues and answers presented in today’s billboard podcast. Please submit questions for our panel to BillBoard@OOHToday.com

We may not always say what you’ll like, but we’ll tell you what you need to know about Out of Home Advertising.


Podcast produced by William Farmer






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