OOH Today Podcast 15 —Why Posters are Forgotten Format. Can OOH step above online digital media
The Noise You Hear is the Turning of the Screws —3 Exit Statements
OOH Today’s Podcast 15 —
3 Exit Statements
This maybe our most contentious episode to date.
- The Vote.org erroneous creative install in Detroit… Can OOH go a step above what the online digital media currently lacks? Is this an opportunity for OOH to rise above? Should OOH take money from political super-packs who push a false message? Who will take a Russian OOH check?
- Posters seem to be forgotten format by national advertisers, the biggest reason why is ___________ . Are posters a dying OOH format?
- On a scale of 1 to 10 (one being bust and 10 being boon) driver-less cars are what to our industry? Either way we are _______ years away from this happening.
Podcast #15 — 37 minutes —Click the orange circle/white arrow below to listen
OOH TODAY —The outdoor advertising industry’s only independent voice.
‘The Board Room’ is outdoor advertising’s unfiltered/unscripted podcast offering deeper insights of the Out of Home Advertising Industry. A panel of experienced OOH professionals discuss everything in the OOH space… agencies, buyers/sellers, creative, leadership, measurement, sales, technology and the journey.
Podcast produced by William Farmer