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Podcast
OOH Today Podcast 54 —OOH’s Shark Tank —Speculating the SPAC—…
Is Lamar the new OOH Shark Tank? More appropriately to regional reflections, as OOH's Alligator Alley?
OOH Today —Podcast 52— Sales Closing Ratios—Why Hold Space? —Lamar’s…
If you're buying audience or impressions, why do we need holds? What's a good close ratio?
OOH Today Podcast 51—Solving the Covid OOH Sale’s Dilemma
Travel, Face to Face Meetings, Sales, the OOH Conference 2021, the 'Over/Under' on Agencies
OOH Today Podcast 50—The Billboard Podcast Your Boss doesn’t want you…
As Billy Long EVP, OOH Practice, Account Management at Publicis Media said recently, "you don't want a non-expert…
Why Our Lazy Brain Prefers OOH
Think about when you've seen a billboard that caused you to stop, smile, maybe laugh, and
OOH Today Podcast 48— OOH’s Missed Vaccination Moment. Industry…
Some of the commentary can be rough, if you want candy coated comments, delete and move on.
Speaking Frankly | with Bob Liodice
Kym and Bob discussed issues impacting the greater advertising industry such as the “death of cookies,” the rollout…
OOH Today Podcast 46 —Future of OOH Nat’l Agencies / 1 Word / Post Covid…
Some of the commentary can be rough, if you want candy coated comments, delete and move on.
OOH Today Podcast 46 —Future of OOH Nat’l Agencies / Covid’s…
What the Tampa Bay Rays and OOH managements have in common
OOH Today Podcast 45 —Big 3 CROs Miller, McCuin & Punter —Are we…
the Big 3 CROs John Miller, Bob McCuin or Clive Punter,