OOH Best Creative Last Week Today
The top 10 OOH creative executions that came to our attention last week.
Have you seen stellar work out there? Tag us on LinkedIn or shoot us an email.
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1. Fat Tire and Vans teamed up to create a stylish, limited-edition beer, perfect for those last few summer nights. | Vans PJX Media New Belgium Brewing
2. To celebrate a new route from Minneapolis to Frankfurt, Lufthansa launched a multi-site projection campaign across the city, partnering with several skyscrapers and a major Minneapolis bridge to change out their lights and drench the skyline in Lufthansa’s colors. | Atlas Media
3. EssilorLuxottica and Publicis Groupe leveraged lenticular creative, which changed when viewed from different angles, to bring Ray-Ban’s new light-responsive Change Collection to life through WeHo Digital Motion Shelters and Static Shelters. |
4. From LA to Big Sur, Clean California turned to OOH to send a message about littering. | Atwell Media Services
5. Proximo Spirits’ latest Jose Cuervo Tequila campaign spans LA, Orlando, Tampa, Detroit, Houston, Atlanta, and Chicago, promoting the #1 Best Thing of Summer: A Cuervo Margarita. | Talon America
6. followingwildfire is an initiative led by tentree that leverages AI to detect early wildfire signs from social media posts, turning them into vital alerts for forests in Canada. By tagging images with #followingwildfire, you help spot risks and support action. | billups
10. The new Palmer‘s murals in London are hard to miss, promoting their thicc and sweet Cocoa Butter Body Lotion | Global Street Art, JAA Media, Grand Visual
If you’ve seen stellar work out there, we want to know about it. Tag us on LinkedIn or shoot us an email.
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