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Transparency, Programmatic Handcuffs, Reagan Outdoor and James McLaughlin

Podcast #18 —The 4 Exit Statements

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Podcast #18Transparency, Programmatic Handcuffs, Reagan Outdoor and James McLaughlin

The 4 Exit Statements
Will OOH Ever be Transparent?
Is Programmatic a Handcuff for Creative?
Reagan Outdoor Politics —Link to article Billboard Co. Shapes Salt Lake Politics
Jim McLaughlin Over Under on Retirement

Hear the comments. Join us on the 23 minutes podcast.

Bob Wolfe—’We will never be completely transparent. No media ever will.’
Jack Sullivan —’As a Buyer I want inventory avails.’
Todd Hansen—We’re using DOOH like a Tri-Vision on Steroids.’

The Board Room 
OOH Experts / Board Members:
Jack SullivanTodd Hansen, and Bob Wolfe






Podcast #18 23 FAST minutes —Click the orange circle/white arrow below to listen

Board Room Directors:
Todd Hansen, General Manager, Sun Outdoor
Bob Wolfe, Owner, Outselling, Inc
Jack Sullivan, OOH Media Professional and Adviser

Brent Baer, Moderator, Publisher, OOH Today

OOH TODAY —The outdoor advertising industry’s only independent voice.

a message from Wrapify

‘The Board Room’ is outdoor advertising’s unfiltered/unscripted podcast offering deeper insights of the Out of Home Advertising Industry. A panel of experienced #OOH professionals discuss everything in the OOH space… agencies, buyers/sellers, creative, leadership, measurement, sales, technology and the journey.

Share your opinions, comments and experiences on the issues and answers presented in today’s #billboard podcast. Please submit questions for our panel to BillBoard@OOHToday.com

Podcast produced by William Farmer





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