Special Podcast —The Effects of the Coronavirus on the OOH Industry —What the OOH Industry Should be Doing Today!
—6 OOH Professionals / Board Room Members Weigh In What
Special Podcast 1—The Effects of the Coronavirus on the OOH Industry
What the OOH Industry Should be Doing Today!
The Board Room
OOH Experts / Board Members:
The issues examined by the Board Room—
1. Selling and positioning OOH in the Coronavirus economy
2. OOH needs to give brands easy access and reasons to use OOH.
3. Embrace new methods in the OOH process
Podcast #SP1 — 34 minutes —Click the orange circle/white arrow below to listen
The Board Room comments—
Levi Eichenstein, “This is not about profit, it is about survival.”
Mark Moritz, “How can we help a business now and not take a bottom line approach”
Bob Wolfe, “Like the airlines, OOH owners might consider one day cancellations.”
Nick Coston, “Everyone is playing under different rules now”
Jack Sullivan, “We need to act now!”
Jeff Joaquin, “We have given space away to help small businesses in our markets”
You will want to hear the Board’s entire Discussion.
OOH TODAY —The outdoor advertising industry’s only independent voice.
The Board Room’ is outdoor advertising’s unfiltered/unscripted podcast offering deeper insights of the Out of Home Advertising Industry. A panel of experienced #OOH professionals discuss everything in the OOH space… agencies, buyers/sellers, creative, leadership, measurement, sales, technology and the journey.