OOH Today Podcast 11 —Who Really Controls the OOH Business?
OOH's Intimate, Spirited and Non Scripted Discussions on Out of Home
—Who Really Controls the OOH Business?
OOH Today’s Podcast 11
The Board Room
— Who Really Controls the OOH Business? The Owners or the Agencies?
Or could it be someone else?
Hear our OOH Experts weigh in the issue.
“It’s diluted, who’s running it!” —Todd Hansen
“It should be neither buyers or sellers“ David Koppelman
“Let’s not pussy foot around here! It’s all about money” —Bob Wolfe
“No one solely controls the business. It sways back and forth ” —Jack Sullivan
The Board Room —OOH Today’s Podcast 11 — 32 minutes
Who Really Controls the OOH Business?
Podcast #11 below. Click the orange circle/white arrow below to listen
‘The Board Room’ is outdoor advertising’s unfiltered/unscripted podcast offering deeper insights of the Out of Home Advertising Industry. A panel of experienced OOH professionals discuss everything in the OOH space… agencies, buyers/sellers, creative, leadership, measurement, sales, technology and the journey.
We encourage you to share your opinions, comments and experiences on the issues and answers presented in today’s podcast. Please submit questions for our panel to BillBoard@OOHToday.com
About our pod ‘CAST’ —Our format welcomes a panel of OOH professionals who are experts in all that is Outdoor Advertising. The group represents billboard owners, advertising agencies, and associations, who deliver a lively discussion of current OOH issues. Listen to the issues of the day affecting the Outdoor Advertising Industry as we examine media owners, creative, ad sales, ad-tech and media executives, offering thought leadership and valuable takeaways. Our audience is comprised of Outdoor Advertising related professionals including Owners, Vendors, Advertising Agencies and Brands who desire to learn more through frank, intimate and non scripted conversations on Out of Home. www.OOHToday.com
Podcast produced by William Farmer