OOH Moves Today —37 MOVES
WOO Appoints — Freitas Retires
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Here’s your weekly score card. 37 of the latest #OOH related changes.
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OOH PEOPLE Moves
Moving UP —PROMOTED
Moving ON —RETIRE
Stephen Freitas, CMO at OAAA announces RETIREMENT.
Effective August 1 begins new role as EVP Industry Initiatives. For more details and official press release see bottom of post below.
Congrats to Darryl George HIRED as Account Executive at Movia Media
Congrats to Cody Blanchard HIRED as Account Executive at Movia Media
SALLY (Sansone) McNAMARA, HIRED as Account Executive for
Congratulate Tracy Arrington for starting as SVP/Marketing & Media at Brain+Trust Partners and for being PROMOTED Chief Operating Officer & Partner at Brain+Trust Partners
Congratulate Alexander Galantuomo for starting a new position as Customer Service Representative at Ammeraal Beltech
Congratulate Kwaku Frimpong for starting a new position as MBA Marketing Intern – Propel at PepsiCo
Congratulate Joe Cassidy for starting a new position as Head of Agency Sales at Project11 Sports
Congratulate Aliana Heffernan for starting a new position as Consultant at
Aliana F. Heffernan Consulting
Congratulate Russ Ellis for starting a new position as Senior Vice President at Taunton Press, Inc.
Congratulate Ben Bookbinder for starting a new position as Vice President of Sales, Canada at Hivestack
Congratulate Charlotte Neville for starting a new position as Accounts Receivable Specialist at MOO
Congratulate Suzanne La Forgia for being PROMOTED to Governor at
AAF District 10
Congratulate Jason Lichtenstein for being PROMOTED to Senior Manager, Business Development, Core at Preqin
Congratulate Amy Kirkland Riddle for starting a new position as II Lt. Governor at AAF District 7
Congratulate Benny Mathew for starting a new position as President at J&B Mobile Mechanic Services
Congratulate Richard McClemmy for starting a new position as Managing Partner at Advertising Marketplace . com
Congratulate Peter Weingard for starting an additional position as Board Member at Theatre Now New York
Congratulate Paolo Dosi for starting as CEO at NXTO
Representative- Michigan at Adams Outdoor Advertising
OOH Company Moves
Moving IN —Appointed
The World Out of Home Organization (WOO) – which represents Out of Home media owners, national associations and specialist media agencies worldwide – has appointed New Commercial Arts to handle a major global campaign to promote the medium as Covid-19 lockdown eases. New Commercial Arts was appointed following a competitive pitch.
OOH PEOPLE Moves
Moving ON —RETIRES
Stephen Freitas, CMO at OAAA RETIRES. Effective August 1 begins new role as EVP Industry Initiatives.
After nearly 25 years at OAAA, Stephen Freitas, CMO, has announced his intention to retire at the end of the year and has agreed to transition to a new role as EVP of Industry Initiatives where he will act as a senior advisor to OAAA and continue to leverage his considerable institutional expertise. Stephen has also agreed to continue as the liaison for the Foundation for Outdoor Advertising Research and Education (FOARE).
Anna Bager, President and CEO of OAAA, said “Stephen is the embodiment of a true thought leader and throughout his career at OAAA has been one of the most consistent forces pushing our industry forward. When Stephen arrived at OAAA in 1999, we were the billboard association. Since then, over the past two decades he has helped lead the transformation of the out of home industry that saw our organization evolve into the Out of Home Association of America we are today.”
She continued: “Stephen championed the OAAA’s and the industry’s intense focus on best practices, creating an infrastructure of important policy committees: Revenue Growth Council, Automation and Programmatic, Video OOH, Creative, Innovations, Diversity & Inclusion, and more.”
Stephen Freitas said “It has truly been an honor to serve the OOH industry for nearly 25 years. I am proud of all we have accomplished together. But what I most value are the friendships and fellowship that has inspired me every day.”
Stephen will assume his new responsibilities as of August 1, and in the meantime OAAA has begun the process of looking for a new CMO for the organization.