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OMA’s Best Of Outdoor | June

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The Best of Outdoor is a monthly selection of local and international Out of Home (OOH) campaigns to fuel your creativity and inspire your next moment of genius. If you would like to be featured in future editions send OMA your campaign!

Archie Rose 

Australia: Premium distillery Archie Rose leaned into their clean, modern design aesthetic when they created their latest Out of Home campaign. Crisp photography of cocktails on a pastel color scheme invoke thoughts of your favorite indie bar.

Creative: In-house, Archie Rose
Media agency: Speed
Out of Home: oOh!media

The King of Rock and Roll

Australia: Baz Luhrmann’ much-anticipated biopic, Elvis, is here! The accompanying OOH campaign echoes the bright, bold and flamboyant aesthetic of the director himself. The opulent design is spectacular on trams, enticing commuters into the world of Elvis.

Creative: In-house, Warner Bros.
Media agency: Mediacom
Out of Home: TorchMedia

A new look

Australia: 2Day FM’s famous faces feature on QMS’s new signage for the City of Sydney. The newly constructed panels will display community information on one side and bright, bold creative on the other. And who better to christen the new panels than Hughesy, Ed and Erin.

Creative: SCA
Media agency: SCA
Out of Home: QMS

Mc Minimalist

London: McDonald’s is no stranger to bold and memorable Outdoor campaigns. Leo Burnett is the creative team behind their latest— an artistic take on the restaurant’s classic menu items. Employing bright colors and minimalistic design while integrating a single location pin to advertise new delivery options.

Creative: Leo Burnett
Media agency: NA
Out of Home: NA

The nine stars of Matariki

NZ: In celebration of New Zealand’s first Matariki public holiday, oOh!media and Auckland Transport have created a beautiful campaign featuring the nine stars of Matariki that mark the Māori New Year.

Creative: N/A
Media agencies: N/A
Out of Home: oOh!media NZ

See more OOH campaigns

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