OMA’s Best Of Outdoor | June

The Best of Outdoor is a monthly selection of local and international Out of Home (OOH) campaigns to fuel your creativity and inspire your next moment of genius. If you would like to be featured in future editions send OMA your campaign!
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Archie RoseAustralia: Premium distillery Archie Rose leaned into their clean, modern design aesthetic when they created their latest Out of Home campaign. Crisp photography of cocktails on a pastel color scheme invoke thoughts of your favorite indie bar. Creative: In-house, Archie Rose |
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The King of Rock and RollAustralia: Baz Luhrmann’ much-anticipated biopic, Elvis, is here! The accompanying OOH campaign echoes the bright, bold and flamboyant aesthetic of the director himself. The opulent design is spectacular on trams, enticing commuters into the world of Elvis. Creative: In-house, Warner Bros. |
A new lookAustralia: 2Day FM’s famous faces feature on QMS’s new signage for the City of Sydney. The newly constructed panels will display community information on one side and bright, bold creative on the other. And who better to christen the new panels than Hughesy, Ed and Erin. Creative: SCA |
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Mc MinimalistLondon: McDonald’s is no stranger to bold and memorable Outdoor campaigns. Leo Burnett is the creative team behind their latest— an artistic take on the restaurant’s classic menu items. Employing bright colors and minimalistic design while integrating a single location pin to advertise new delivery options. Creative: Leo Burnett |
The nine stars of MatarikiNZ: In celebration of New Zealand’s first Matariki public holiday, oOh!media and Auckland Transport have created a beautiful campaign featuring the nine stars of Matariki that mark the Māori New Year. Creative: N/A |
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