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Montana Accavallo New SVP of Programmatic & Client Strategy

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Screenverse Names Montana Accavallo SVP of Programmatic & Client Strategy

Accavallo joins the executive leadership team amid rapid growth in programmatic digital out-of-home

New York, NY, – Screenverse, a leader in programmatic digital out-of-home (DOOH) advertising, has promoted Montana Accavallo to Senior Vice President of Programmatic and Client Strategy. In her expanded role, Accavallo will join the executive leadership team and oversee the advancement of Screenverse’s programmatic strategy and partner success initiatives.

Accavallo has led platform integrations, launched scalable operational improvements, and developed strategic campaign frameworks that help brands and agencies navigate the evolving DOOH ecosystem. She has also played a key role in educating the market on Screenverse’s network of over 100,000 digital screens across every DMA in the continental United States.

“Montana is everything you want in a leader at a fast-growing company,” said David Weinfeld, CEO and Co-Founder of Screenverse. “She has been a catalyst for growth, building impactful partnerships, driving operational excellence, and consistently putting our partners first. Her promotion reflects the momentum we are building as a company and in the DOOH space.”

“I’m honored to step into this role and join a leadership team that is deeply committed to innovation and impact,”

Before Screenverse, Accavallo held key roles at Vistar Media and Neptune Retail Solutions (formerly Quotient Technologies), where she gained deep experience in programmatic trading, platform operations, and retail media strategy. At Screenverse, she will continue leading initiatives that strengthen programmatic adoption, client outcomes, and partner engagement.

“I’m honored to step into this role and join a leadership team that is deeply committed to innovation and impact,” said Accavallo. “There is an enormous opportunity ahead in DOOH, and I’m excited to help brands, agencies, and media owners unlock its full potential.”

About Screenverse
Screenverse, established in 2020, is a prominent company in the Digital Out-of-Home (DOOH) space, facilitating connections between brands and highly valuable target audiences. With an expansive DOOH media network base, including billboards, urban panels, and retail environments, among others, Screenverse has curated digital ad inventory networks that are highly utilized across direct and programmatic buyers from major agencies across the US. For more information, visit https://screenversemedia.com.

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