The world’s leading media trading company specializing in OOH, DOOH and Programmatic, appoints Fernando Vizcaíno to lead the business globally
USA, – With their eye fixed on continued expansion, Worldcom OOH Media Services, the company specializing in global Out Of Home strategy, planning and execution, looks to expand its presence in the US by adding to its existing office location in Miami with new fully staffed locations in New York, Los Angeles, and Chicago in 2023.
“We are committed to growth and will continue adding to our team of more than 200 OOH & technology professionals in 24 offices around the globe. This expansion into these key markets is in line with our strategic plan, which also aims to bolster our presence in the United Kingdom as well”, says Valentín Bueno, CEO of the Latcom / Worldcom OOH Group.
“It is in this context that today we announce the appointment of Fernando Vizcaíno, to the position of General Manager of Latcom / Worldcom OOH. With Fernando’s talent and experience on our team we will continue our journey as leaders in global OOH media industry. I trust that he will help guide our team in the direction that has lead us on our journey of success over the last 15 years”, he adds.
“I am very pleased to join this fantastic team, and I am glad that Valentín has picked me for this great challenge that I assume with all the energy and the conviction that we are going to do great things together”, comments Fernando Vizcaíno, General Manager of Latcom / Worldcom OOH.
Senior business executive with solid experience in the integral leadership of medium and large-scale companies, Vizcaíno has a degree in Information Sciences from the Complutense University of Madrid and a diploma in Commercial Marketing Management from ESIC Madrid, as well as a postgraduate degree from IMD Switzerland. Throughout his professional career, he served as General Director of Ezentis Argentina and Chile, CEO of Havas Ibero-américa, having developed his career in different markets: Spain, Mexico, Chile, Colombia and Argentina.
ABOUT WORLDCOM OOH
Worldcom OOH is a Company specialized in OOH media, created to meet the demand for out-of-home advertising in outdoor, indoor, digital, transport means, mobile and cinema. It provides local and regional services to Latin America, in the three business stages: Planning, execution and control. It employs over 200 people directly and has a wide network of strategic partners for the commercial and operational management in over 18 countries in North America and Europe, with current projection to the Asian market.
Clients: Mastercard, Havas, Ganador, Quiroga, Wabi, Diffupar, Santander, Remax, Rappi, Caia, Chile Visión, Unilever, Paramount +, inDriver, DIRECTV, Tucumán Turismo, Pedidos Ya, McDonald’s, Frávega, Movistar, Grupo Petersen, Grupo Newsan, Gobierno de la Ciudad de Buenos Aires, Ta- Da, Turismo de Córdoba, Puig.
