Women Leaders in OOH
A Panel Discussion with
some of the OOH Industry’s Top Female Leaders
Broadsign hosted an All-Star Female panel in honor of International Women’s Day, sharing a discussion on Women Leaders in OOH. The women who participated were:
Amanda Dorenberg – President of COMMB (panelist)
Michele Erskine – CEO of Oufront Canada (panelist)
Natalia Rojas – Director of account management at Broadsign (panelist)
Edith Gagné – VP of programmatic sales operations at Broadsign (moderator)
“The OOH industry needs more female CEOs. Last year, OOH Today declared Times Up for the OOH industry, stating that in the US, there were no CEOs in the entire OOH industry.”
Before we send you to the link for the Broadsign post, we’d like to share one of the first points brought forward, recognizing the gender gap in OOH, namely the absence of female CEO’s in the Out of Home Industry. “The OOH industry needs more female CEOs. Last year, OOH Today declared Times Up for the OOH industry, stating that in the US, there were no CEOs in the entire OOH industry.”
Gender equality is an issue OOH Today have been writing on for over the 3 years we have been operating. It’s very meaningful to us to be mentioned and referenced on our stand on improving the gender leadership gap in OOH. Thank you panel.
We will continue our quest to reduce the gender gap in leadership thereby improving the future of Out of Home.
Here is the link to the Broadsign post ⇒A panel discussion with some of the OOH industry’s top female leaders
Here is the entire discussion via YouTube below.