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So who ‘owns’ Cincinnati? The Top 5 OOH Operators

9 OOH Operators Own Cincinnati

2 338
Photo Lamar website

Cincinnati’s Top 5

We found 9 Cincinnati Out Of Home operators
who Slice the Market’s Top 5 lists 

So who ‘owns’ Cincinnati?

 

♦We started working the Geopath Insights Suite for answers in search of the top OOH operators by location count in Cincinnati, Ohio and included the total weekly average impressions by each category. Or as we like to say, the top OOH companies by inventory.  

From the search, we created 3 lists. Nine owner/operators currently have the most Geopath-audited & measured ad opportunities in the Cincinnati Designated Market Area or DMA.

Read all the way to the end, to find out who is Number 1.  Who owns and where the display is located, with the most impressions for a single display in the Cincinnati market, delivering
1.3 million impressions in an average week.

 

A message from Wrapify

 

The Top 5 Cincinnati Outdoor Advertising Leaders

I. Top 5 Displays
 Top 5 Owners / Operators by Spot Count:


1. Buzztime
2. Lamar Advertising
3. Norton Outdoor Advertising
4. Patient Point
5. News America

In total, Geopath audited inventory in Cincinnati makes up over 5260 measured spots that deliver a total of 354 million impressions in the average week.

 

II. Static Bulletins
Top 5 Static Bulletin Owners / Operators by Count

  1. Lamar
  2. Norton
  3. OUTFRONT Media
  4. Key-Ads
  5. Outdoor Networks

In Cincinnati, Geopath measures 623 Static bulletins in the market, which delivers 137 million impressions in the average week.

 

III. Digital Bulletins
Top 5 Digital Bulletin Owners / Operators by Spot Count:

  1. Lamar
  2. Norton
  3. Outdoor Networks
  4. Zalla Media
  5. Key-Ads

Geopath measures 262 digital bulletin locations in Cincinnati DMA delivering 86 million impressions in the average week.

 

The top OOH location in the Cincinnati DMA is a Static Bulletin owned by Lamar on Interstate 75 that delivers 1.3 million impressions in the average week.

♦ Only Geopath-audited & measured OOH ad opportunities are considered.

 

 

 

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2 Comments
  1. Jeffrey Day says

    Hi, the digital bulletin count is inaccurate. Is that number based on flips? If we are using the true definition of a digital bulletin the market has 38.

  2. No Fear No Favor says

    Thank you Jeffery Day. ‘the true definition’ We always used the number of segments as ‘the true definition’, particularly since 1. it is what revenue/budgets are based on and 2. it is what the measure is by Geopath. We recognize the need for clarification and appreciate your comment.