Out Of Home Today is the leading source for news and information on the out of home industry.

- Advertisement -

—Pearl Media Premiers Digital Network

The OOH Company Today

2 206

 

Atlantic Terminal Goes Digital

Digital Advertising and Media Network Unveiled

 

Pearl Media, in partnership with facility owner, Madison International Realty, has unveiled a new place-based digital network at Brooklyn’s Atlantic Terminal. The Atlantic Terminal Network (ATN) went live on February 2nd, providing a dynamic digital canvas inside Downtown Brooklyn’s premier retail destination.

“Pearl Media is elated to be the exclusive media and advertising partner for Atlantic Terminal,” said Josh Cohen, CEO/President of Pearl Media. “Our partnership with Madison International Realty, a global real estate investment firm, continues Pearl Media’s successful roll out of digital platforms in best in class real estate assets that help brands connect with consumers where they shop and play,” added Cohen.

Atlantic Terminal is located in New York City’s third-largest central business district, surrounded by a dense concentration of office, residential, retail and event spaces.  Anchor stores include Best Buy, Marshalls, Sephora, Target and Uniqlo.  Across the street from Barclay’s Center, it sits above the Long Island Rail Road’s Atlantic Terminal facility and the Atlantic Ave – Barclay’s Center subway station, used by 13 million riders annually.

At Atlantic Terminal, Pearl Media has deployed a dynamic digital network consisting of 15 individual media placements. The media opportunity consists of eight (8) 85” LCD displays, four (4) 98” LCD displays and three double-sided 65” LCD kiosk displays.

“When you combine the commuters who use the transit facilities, the shoppers who visit on a daily basis with the office workers in and around the terminal, Atlantic Terminal is truly the hub of the neighborhood,”  said Anthony Petrillo, Chief Revenue Officer at Pearl Media.

 

 

 

- Advertisement -

- Advertisement -

- Advertisement -

Leave A Reply

Your email address will not be published.

This site uses Akismet to reduce spam. Learn how your comment data is processed.

2 Comments
  1. Gino Sesto says

    great to know

  2. Bill Board says

    Thank you Mr Sesto. One never knows when the Atlantic Terminal might be on the plan and when it is, @PearlMedia knows. And now @DashTwo does too.