OOH They Said It Today
The best industry quotes we've heard or read.
Three-quarters (74%) of workers are already commuting and that number is expected to grow to nearly 8 out of 10 in early 2022, according to research from OAAA and The Harris Poll. As screen fatigue continues to surge, advertisers looking to stand out need to break out of traditional digital channels to meet people where they are, according to Alice Gogh, Captivate‘s SVP of Strategy, Innovation & Product.
If you have a hot take, unique POV or insightful assessment, share it with us.
