Out Of Home Today is the leading source for news and information on the out of home industry.

- Advertisement -

OOH Beer Wars Continue in Milwaukee

Is it Really Corn or Is it Craft?

0 1,143


bud light billboards in Milwaukee
Really behind trees? (Photo: Michael Sears, Milwaukee Journal Sentinel)

Bud Continues Beer Wars with Direct Hit to Milwaukee

Bud Light brought its anti-corn syrup, anti-Miller/Coors campaign to Miller’s home town, Milwaukee.  Famous as a once thriving city that made beer famous, second only to St Louis, (Millennials might claim Grand Rapids, Michigan as the new beer capital), we love the dollars directed to #OOH.   

Is the battle really with corn? Or is it craft? What’s killing Big American Beers

Time for independent craft beers to get aggressive.



Bud Lite #billboards in Chicago





- Advertisement -

Leave A Reply

Your email address will not be published.

This site uses Akismet to reduce spam. Learn how your comment data is processed.

%d bloggers like this: