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In Conversations —OOH Buy-Side and Industry Sellers

Ryan Laul, Michael Lieberman, Jill Nickerson and Christian Vollerslev — McCuin, Miller and Punter

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In Conversations —
OOH Buy-Side and Industry Sellers

 

Three weeks ago, the OOH Today Board Room Podcast, raised the idea of conducting a Town Hall Zoom meeting inviting the Big 3 OOH Sellers and a second separate Town Hall, with the Big 5 OOH Buying Services.  In both events, we wished to participate and make the discussions open to any one in the OOH Industry.

We shared the idea with all the OOH Associations May 1, well before the podcast (Podcast 33 Hosting the Next OOH Owners’ conference) was released, May 20. 

We are very happy to report they listened, well kind of, OOH Today suggested participation in providing hard ball questions and be included along with Geopath as part of the process, we are not, OAAA is. But that’s OK. It’s not like we invented the idea of a Town Hall webinar.
It is happening and that is a start.

We are registered and will be tuned in to the webinars with Anna Bager in conversation with the OOH buy-side the 26th and Stephen Freitas in conversation with the sale-side on the 28th.  

The webinar on May 26th at noon Eastern time (hey that is today) is titled, Why OOH Should be the First Place BrandSic Go Post-Crisis. I think they meant to say Brands with a plural. See the details below.

The second webinar is scheduled for May 28th at 11:00 AM Eastern, is called, Perspectives: A Conversation with OOH Industry Chief Revenue Officers. Also details below.

It could be good. We recommend signing up. Oh and as typical, OAAA does not make it clear if it is open for non OAAA members.  Let’s hope they make it open to everyone and make it clear in the information provided, it is open to everyone, members or not. 

The details and registration links are below. 

 

Webinar banner

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Why OOH Should be the First Place BrandSic Go Post-Crisis

Hear from leading OOH buy-side thought leaders as they discuss the biggest opportunities for OOH as America emerges from the COVID-19 pandemic and how the industry can regain momentum.

In conversation with OAAA President & CEO Anna Bager.

Panelists
Ryan Laul, President, Outdoor Media Group
Michael Lieberman, CEO, Kinetic Worldwide
Jill Nickerson, EVP & Managing Director OOH, Horizon Media
Christian Vollerslev, President, Posterscope USA

May 26, 2020 12:00 PM in Eastern Time (US and Canada)

Registration

 

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Perspectives: A Conversation with OOH Industry CROs

Perspectives: A Conversation with OOH Industry Chief Revenue Officers
In this webinar, industry CROs explain how their organizations are evolving sales processes and tactics to drive business success now and what they are doing to drive winning strategies for growth as the pandemic subsides and cultural normalcy returns.

In conversation with OAAA Chief Marketing Officer Stephen Freitas
Panelists
Bob McCuin, EVP/CRO, Clear Channel Outdoor
John Miller, SVP Sales/Sales Operations, Lamar Advertising
Clive Punter, EVP/CRO, OUTFRONT Media

May 28, 2020 11:00 AM in Eastern Time (US and Canada)

Registration

 

 

 

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2 Comments
  1. jon freeman says

    Registration does indicate “members only”, still I signed up for the second one. We will see if I am added.

  2. No Fear No Favor says

    thank you Jon Freeman. OAAA’s Freitas responded to our email informing us it was open to all. Please keep us advised.