Farewell to OAAA’s Marci Werlinich

By OOH TODAY believes all voices, not just the loudest, must be heard Last updated Feb 25, 2025

Publisher’s note:
This is surprising news! Marci Werlinich is ‘departing’ her position as Exec VP of Operations from the OAAA, effective February 28. Marci started with the OAAA 39 years ago, making a rare ‘lifetime’ commitment to one organization, which only a special few can endure and sacrifice for an organization’s good. In her initial role as a receptionist, I recall Marci always being the go-to person for any industry needs or direction. Marci has been the OAAA’s ‘keeper of the flame‘ and shining beacon for the OOH industry. Her dedication to supporting others will be deeply missed. Thank you, Marci!

A New Chapter in Leadership: Bidding a Grateful Farewell to Marci Werlinich and Welcoming Patrick Dolan

As we embark on an exciting new chapter at OAAA, we want to take a moment to reflect on the recent leadership transition within our organization. This month, OAAA Veteran and Executive Vice President of Operations Marci Werlinich will depart after an incredible tenure of service to the organization. Marci has spent her entire professional career serving OAAA and its members, initially as a receptionist and then in a number of key roles as she rose through the ranks into her ultimate role as EVP of Operations. In 2011, Marci was elected to the OAAA Hall of Fame.

Over the years, Marci has been a cornerstone of our leadership team. Her dedication, vision, and commitment have profoundly impacted our organization, and we are thankful for the legacy she leaves behind. As we say goodbye, we wish her all the best in future endeavors and know that she will excel in whatever comes next.

This month, we are also pleased to formally welcome Patrick Dolan as our Chief Operating Officer, who has already begun making significant contributions to our team and who has been working closely with Marci to ensure a seamless transition.

We are committed to maintaining the momentum built under Marci’s leadership while embracing the fresh perspectives that Patrick brings.

As we move forward, we invite everyone at OAAA to join us in supporting both our new COO and celebrating the remarkable contributions of our departing executive. Together, we will continue to drive innovation, enhance our services, and achieve great things as a united team and industry.