Coco Robotics Joins MOOHA
world’s largest urban fleet of autonomous sidewalk delivery robots
Coco Robotics Joins MOOHA
Delivery robots double as a new out-of-home channel, combining mobility, data, and real-world engagement
NEW YORK – MOOHA, the Moving Out of Home Association, a division of DPAA, announced today that Coco Robotics has joined the global trade marketing association.
Coco Robotics operates the world’s largest urban fleet of autonomous sidewalk delivery robots, serving restaurants, merchants, and consumers across Los Angeles, Miami, Chicago, Jersey city, and Helsinki and Turku in Finland. Since 2020, the fleet has completed over 500,000 zero-emission deliveries and covered millions of miles, embedding itself in the daily routines of each city it operates in. That same fleet also doubles as a first-of-its-kind out-of-home media channel, with branded robots delivering eye-level creative and direct consumer interaction in the neighborhoods where people live, dine, and gather. The platform has already generated billions of brand impressions and continues to scale rapidly, with significant expansion planned across the United States and Europe.
Next week, marketing and media executives will see Coco in action at POSSIBLE 2026, where the company serves as the official robot sponsor. A fleet of branded Coco robots will roam the Eden Roc and Fontainebleau properties throughout the conference, bringing the same delivery-and-media platform that operates daily across Miami directly onto the show floor. Attendees will experience surprise-and-delight moments including food and beverage sampling, branded merchandise distribution, and integrated photo opportunities, giving them a firsthand look at how brands are activating on autonomous fleets in market.
Coco’s advertising division powers campaigns for leading brands including Netflix, Don Julio, Amazon Prime, HBO, PNC Bank and many more, spanning both core media on the fleet’s daily delivery routes and experiential activations built around sampling, branded moments, and live events. Those campaigns are backed by third-party measurement through StreetMetrics and Reveal, with transparent validation, lift studies, and attribution built into every activation.
MOOHA is building the category that brands and agencies need to activate Moving Out of Home at scale, and we’re proud to join,” said Josh Dubin, Head of Advertising at Coco Robotics. “Coco’s autonomous fleet brings a new dimension to the sector: a media channel that moves with the city and shows up at eye level, every day, in the neighborhoods where people actually live.
“We welcome Coco Robotics into MOOHA,” said Noah Klas, MOOHA Lead and VP Membership at DPAA. “We look forward their active engagement in our community with the goal of growing the Moving Out of Home sector of the industry.”
About Coco Robotics
Coco Robotics is the world’s largest urban robotics platform, combining autonomous robots, real-world operations data, and advanced AI to power smarter, more efficient city logistics. Founded in 2020, Coco has completed over 500,000 zero-emission deliveries across the U.S. and Europe. The fleet continuously learns from millions of miles of real-world operations, giving Coco rapid adaptability to new cities and environments. This data-driven intelligence allows Coco to expand rapidly while maintaining safe, reliable, and efficient operations. Coco’s mission is to create more sustainable, reliable, and affordable last-mile logistics solutions in cities around the world. For more information, visit www.cocodelivery.com.
About DPAA
DPAA is the global trade marketing association, driving the growth and digitization of out-of-home (OOH) media and its growing role in the Omnichannel mix. Membership in the DPAA community brings many business acceleration benefits, including a wide array of products. DPAA offers members an extensive database of research, best practices and case studies; tools for planning, training and forecasting; social media amplification of news; insights on software and hardware solutions; further integration into the advertising ecosystem by connecting DOOH networks, brands, agencies, ad tech and others. DPAA’s Global Video Everywhere Summit, the largest one-day media/marketing event of its kind is set for October 13 at Pier 60 in New York City.
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