The Best Billboard I Saw Today

Nespresso brewed up buzz at Grand Central Terminal with its latest campaign featuring Dua Lipa. Serving a shot of youthful energy in one of NYC’s busiest transit hubs, the brand made sure commuters got their daily dose of culture before their coffee. The result? A blend of star power and premium branding that was impossible to espresso-ignore.

NespressoOUTFRONT Media

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#1 OOH Newsletterbest billboardBest Billboard I SawDua LipaGrand Central StationMovia FirstClassNespressoNYCOOH
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