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What Do You Know About Protecting Our Clients, Ourselves and Our Industry?

PMD Media & Geopath Present: The Ethical Use of Data in Advertising & Media

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Every day brings another breach. Another law. Another question. How can we, as media planners, operators and agencies, protect our clients, ourselves and our industry?

 

PMD Media & Geopath Present: 

The Ethical Use of Data in Advertising & Media

Tuesday, October 22nd, 6-8pm

RSVP Now to reserve your spot, space is limited.

 

“With all this data comes responsibility.”

As the advertising ecosystem gains access to richer, more granular data, the need to understand ethical guidelines and privacy regulations is growing exponentially – especially as the rules continue to change.

Join PMD Media and Geopath for an evening of networking, refreshments, and learning. We will feature two dynamic experts, Senny Boone of the Association of National Advertisers and Allison Schiff from AdExchanger.

In a fireside chat format, Boone and Schiff will discuss topics such as pending privacy legislation in states like California, the position that the ANA is taking on privacy concerns across the media and advertising industries (including out-of-home), ethics versus regulation, and consumer protection. The conversation will lead to a Q&A session where the audience is invited to participate.

RSVP Now to reserve your spot, space is limited

PMD Media @ WeWork
205 W 37th Street (btwn 7th & 8th Ave), 8th Fl, NYC
212.979.0007

 

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