The Madness of OOH in March
March Madness! Its begun!
This may be the first Out of Home of 2018 referencing men’s college basketball and March Madness.
And not surprisingly, its from one of Out of Home’s Industry leaders, Norton Outdoor Advertising and Mike Norton. Mike is Executive Vice President for Norton Outdoor in Cincinnati.
However, if you ask Mike to introduce himself these next few weeks, we suspect the intro will lead off with “proud Xavier University Alum,”, who, as the billboard says, is on their way to NYC for the Big East Tourney. LetsGoX #xaviernation #BIGEASTtourney #OOH