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The Adams Family of Fobs

Meet the Fobs

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Adams Outdoor, Allentown, shares a unique  #OOH story of their strategy establishing an OOH campaign beginning with a “tentpole” static in the market, then expanding the story through a series of digital spots. Adams’ client, BENNETT Automotive Group for #MeetTheFobs. Credit Nathan Linder,  Art Director at Adams Outdoor Advertising

The clever use of the key fobs, providing them with family member characteristics.

See the five OOH creative executions below.

 

 

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