SellerCrowd For OOH Salespeople
—Inside OOH Sellers Anonymous shares about advertisers and agencies
SellerCrowd (formerly known as Cohoot) is the invite-only anonymous forum for media salespeople. Hundreds of sellers gather on SellerCrowd’s dedicated OOH channel to share inside info about advertisers and agencies.
Discover the hottest topics from the past week here…
Mickey on the Move
@Joke Screens fills us in on some account shifting news: hearing Disney+ is moving their content/ new show launch media. Full Thread Here>>>
On the Hunt for New Clients
There’s no denying this year’s outreach for new clients has taken some creativeness and patience. This week’s ‘Poll of the Week’ Q is: What has been your most successful outlet for generating new clients this year? Cast your vote and join the discussion in the full thread here.>>>
Challenges of Selling Programmatic OOH
As a seasoned veteran of programmatic, but someone who is new to OOH, @Prost Utilize asked fellow SC’ers to share what are some of the unique challenges of selling Programmatic OOH vs digital display, mobile, and video. Some thoughts from the crowd include breaking down barriers that exist between holding company agencies with certain platforms, SSPs, and partners; and the need for education, adoption, and scale within the OOH buyers and agencies. Full Thread Here>>>
Do You Know?
Does anyone know who the OOH contact for Simon Properties is these days? Full Thread Here>>>
What is the average CPM for programmatic OOH for A18+ across all digital screen types? Full Thread Here>>>
Does anyone know who handles Publix outdoor? Full Thread Here>>>
Want an invite to SellerCrowd?
SellerCrowd is currently invite-only, but there are some invites reserved for salespeople working at OOH vendors. If you want to check your eligibility, go to SellerCrowd.com and see if your work email will unlock one of our reserved invites.
Or contact Clay Gran at firstname.lastname@example.org and he can provide you with an invite code.
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