OOH Last Week Today
The Albert Outdoor Show and 3 Smoking Video
Albert Outdoor’s High Def Dallas N. Tollway Digital Bulletin
Albert Outdoor high-profile bulletins in Big-D.
Best OOH Creative
Creative OOH Executions which came to our attention last week
3 Videos tell their special OOH stories
Send your #OOHCreative for next week’s post:
Service King Collision Repair using DOOH the way it should be
Service King — 344 locations in 24 states
A big announcement deserves a big delivery!
Designer Extraordinaire Nichole Smith uses her Adams Outdoor digital billboards to share an important announcement. Way to go, Nichole! Congrats
25 or 6 to 4
Kids and parents ride free on CTA for first day of school
Students and any accompanying parents can ride on the Chicago Transit Authority for free, sponsored by Under Armour. Transit sponsorships provide brands with an opportunity to fund important local initiatives while connecting with their customers in more meaningful, relevant ways. Intersection
This Womens Equality Day
Visa shows its support for women who stand up for progress, all year long.
The video below viewed 1.4 million times on YouTube
There are more than 1,000 McDonald’s with drive-thru locations in France, while fast-food rival Burger King has around 20 drive-thrus. McDonald’s builds a pair of billboards for highway travelers approaching Brioude, a town of 6,700 people in south-central France who’s location was chosen because it’s 160 miles from the closest Burger King drive-thru.
One sign was a typically-sized, roadside billboard promoting a nearby McDonald’s drive-thru. Next to it stood a towering billboard that flaunted how far away the nearest Burger King drive-thru was while displaying a humorously long list of turn-by-turn directions to get there.
Welcoming back the Little League World Series Champions in a big way as they return home this afternoon. And in true Lamar style, yes, there’s going to be a parade… floats (two), bands, celebrations and all – Congratulations Eastbank All-Stars
Suburban Inns is showing extra appreciation for staff
with these custom back of house touch-points.
Extra Credit Projects
Don’t Get Burned by Hidden Fees
U.S. Cellular out-of-home campaign. Billboards in Green Bay and Cedar Rapids
The New Balance 990
a staple worn by ‘dads’ now being styled by supermodels
The company’s recent creative campaign celebrates the evolution of the style
Washington, D.C. transit, OUTFRONT Media