OOH Best Creative Last Week TODAY —Ask Jaime
Top OOH Executions —Rhone, Netflix, His Dark Materials, Shiner, Maldives, Michigan Football, MedMen, Miller Lite, and Nordstrom
panserbjørne
The 3D billboard for His Dark Materials emits steam to simulate the polar bear’s breath
In a billboard positioned outside Westfield Shopping Centre in London’s White City, protagonist Lyra stands alongside armored polar bear Iorek Byrnison, who appears to be breathing amid the Arctic cold as steam comes from his mouth
See full story here His Dark Materials
Best OOH Creative
9 Exceptional Creative OOH Executions which came to our attention last week
Send your #OOHCreative for next week’s post:
BillBoard@OOHTODAY.com
BLUE Crushes GREEN! 44 to 10
Big game last weekend.
Interstate rivals Michigan State University verses University of Michigan. Football.
Shiner creative crushes it. Uncomplicated communication + crazy good copy.
Cold weather moves in bringing Warm Vacation opportunities.
Maldives. Waterloo Station UK

Mad OOH placement for MedMen.
Bulletins, Place Based digital and Wild Posting
Keep the Cannabis coming
Big thirst Big taste
Bigger Billboard
Giant cooler full of Miller Lite. Lamar
Nordstrom taking over NYC subway station
Outfront Media
Netflix’s Disenchantment
Jaime Elejalde-Escobar, Associate Director at OMG, LA, walking the walk.
Quan for Rhone in Vegas