OOH –Best Creative –Last Week Today
—Beer, Basketballs, Golf Ball and Bowling Ball
All IPA creative –New Belgium Brewing’s Voodoo Ranger IPA —downtown Denver.
Best OOH Creative
Creative OOH Executions which came to our attention last week
Send your #OOH Creative for next week’s post:
North Face got a jump on their Earth Day celebration early Wild Posting.
This 28 second video is a very cool Experiential delivery by Minneapolis based
Atomic Props and Effect at the Final Four.
Ironically, we had a major storm blow in last Friday night and we turned on Channel 4 out of Washington, D.C., to catch the Weather and Tornado warning which blew right through our neighborhood. We are fine. Fortunately, our house is in good shape but can not say the same for the neighbors whose garage and master bedroom where victims of two felled trees.
Outfront Media Liveboards in NYC.
Leaderboard early in round 1 at Augusta.
Lamar and Community Bank keeping everyone up to date.
Ah… the advantage of real time content with Digital OOH.
Postmates creative crushes it. Look closely at the ‘food’. They are cell phones.
It matters at UWA. And Lamar delivers. Simple, effective Digital OOH message
capitalizing on the advantage of affordable, changeable, always fresh copy.
OK Google; Can a bowling ball be OOH?
This reminds me of a podcast a friend shared, where the host asks the expert guest about
place based OOH advertising located inside transit stations, inside buses and inside airports which are
found “inside and not strictly outdoors.” The guest cleverly covers the host’s backside by clarifying:
“all advertising outside the home is considered Out of Home.”
Yes, Virginia this bowling ball can be considered Out of Home.