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OOH Annual Report 2019 by the OAAA

United to Advance OOH

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OAAA’s 2019 Annual Report Reflects Changes 

Anna Bager begins her report going back 3 years ago, discussing when OAAA developed its five-year plan where “industry leaders decided on two stretch goals for the medium, one qualitative and one quantitative.”

“The theme of our Annual Report this year is ‘United to Advance OOH.’  As I’ve met with members and OOH stakeholders over the past few months, I’ve learned first-hand how important unity is to our industry.”

Read the entire 13 page report covering 2019-2020 OAAA’s Leadership, Legislation, Marketing, Memberships, Communications, Public Service, Operations and Technology(time to split these two and treat separately recognizing the difference and importance) and FOARE.  A great deal of solid information you should be aware of and discuss in and outside your organization.  Worth the read and reference for the future.
Well done OAAA. 

Here is the link to the report⇒ 2019 Annual Report: United to Advance OOH

 

 

 

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