Ocean Outdoor UK appoints new marketing director
London, UK: Premium digital out of home (DOOH) media operator Ocean Outdoor has appointed Marie Le Hur as marketing director for its UK business. Marie takes responsibility for the marketing of Ocean’s digital out of home portfolio to brands, agencies, specialists and landlords, reporting to Ocean UK CEO Phil Hall.
She joins the Ocean UK leadership team at an important stage in the company’s growth program. Ocean’s development is led by significant new contract wins and the roll out of enhanced products for partners, agencies, advertisers and audiences.
Marie moves to Ocean UK from Hydrow where she was global sales and marketing director. Prior to that she spent four years at Samsung UK, rising to ecommerce marketing and creative lead.
Phil Hall said: “Marie brings a wealth of B2B, corporate and consumer experience from her work with both a global consumer brand and an entrepreneurial start-up. As an experienced marketing and ecommerce leader, we look forward to Marie taking the Ocean brand and proposition forward into a new era of out of home.”
Marie Le Hur said: “I am looking forward to joining the next stage of the Ocean voyage, drawing on my experience to champion the brand, the channel and help deliver on Ocean’s ambitious growth goals.”
Ocean’s recent OOH contract gains include the iconic Battersea Power Station in London and planning consent to install a purpose built advertising sleeve surrounding Marble Arch to help fund the monument’s restoration by English Heritage.
Ocean’s UK marketing department was previously managed by Helen Haines who has moved to a Group role as head of brand and events, reporting to Group CMO Richard Malton. Ocean’s other country marketing directors include Jesper Albansson who oversees the Nordics and Marlies Smits in Ocean Netherlands.
About Ocean Outdoor
A partner company of Atairos, the independent strategic investment company, Ocean Outdoor is the leading operator of digital out of home (DOOH) advertising across the UK, Northern and Continental Europe. The Group’s network of 4,000+ screens covers seven countries and 351 cities, with its technological capabilities delivering the most impactful and measurable DOOH brand and advertising experiences. Ocean’s portfolio comprises of some of the most iconic locations including the Piccadilly Lights and the BFI IMAX and the company also works closely with high-profile landlords, including Landsec, Unibail-Rodamco-Westfield (URW), the BFI, Nuveen and the Canary Wharf Group, as well as major city councils on the development of its network. Since 2018, Ocean has completed seven acquisitions which has enabled it to expand its UK footprint into the Netherlands, the Nordics and Germany.
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