Kinetic Worldwide Wins Top Honor as OAAA Media Plan of the Year
Facebook's Thank You
Kinetic Worldwide Wins Top Honor as
OAAA Media Plan of the Year Award
Kinetic Worldwide won the Out of Home Advertising Association of America’s OOH Media Plan of the Year award presented in yesterday’s, OOH:NOW 2020 is a year end event held, virtually this year, by The ADVERTISING Club of New York.
Christina Radigan, Chief Marketing Officer, OAAA, presented Kinetic the award which was recognized for its Facebook campaign encouraging users to acknowledge and thank frontline workers who are keeping communities running during the ongoing COVID pandemic. The “Thank You” messaging appeared in the New York, Los Angeles, San Francisco, and Seattle.
Susan Haar, Managing Director, Kinetic Worldwide, shared the details of the campaign in the her acceptance conversation with Radigan. Haar’s enthusiasm for the campaign and insights of the planning which went into the buy were invigorating to hear. We hope to bring you the video of the Zoom event once it’s released.
Below is a 2 minute video of all the award winners courtesy of the OAAA.