Streaming services like Netflix and Amazon have increased their Out of Home presence. Travel and miles driven are increasing above to near 2019 levels. OOH is solidly experiencing a revival after that period of reduced activity. A variety of advertisers have returned and ‘streamers’ are ‘posting’ significant spend.
Learn more in this Forbes article —Streaming Wars’ Latest Chapter Plays Out On Out-Of-Home Ads featuring two of OUTFRONT’s finest, Julie Radlovic, Group Vice President, and Chad Shackelford, Vice President of Head of Digital Creative.
