InSite Street Media – OOH Owner Today
OOH Owner Today – InSite Street Media
by Will Farmer
Media and Communications Manager
InSite SM is a leading outdoor advertising company known for innovation and excellence in the development of out-of‐home media properties. Their expertise stems from decades of ownership and management of a multitude of outdoor advertising products, including bus passenger benches, transit advertising, bus shelters, informational kiosks, billboards, large format wallscapes, and other non‐traditional out of home formats.
InSite SM was formed in 2018 by a merger of Signal Outdoor Advertising of Atlanta, GA and InSite Martin Street Ads of Los Angeles, CA. Signal was established in 1998 after acquiring Culver-Amherst and Martin roots go back to 2007.
The company is headquartered in Roswell, Georgia with an executive office in Los Angeles and additional offices in:
• Deer Park, New York
• Purchase, New York
• South Hackensack, New Jersey
• Capitol Heights, Maryland
• Chantilly, Virginia
• Plantation, Florida
• Miami, Florida
• Tampa, Florida
• Casselberry, Florida
• Los Angeles, California
InSite SM’s mission is to provide world class quality service to the out of home advertising industry through first class bus shelters and to continue the upgrading and professionalization of the bus bench medium. The merger brought together a management team made up of several highly successful out of home veterans with well over 100 years of industry experience. InSite SM now has more than 15,000 faces and contracts with more than 50 municipalities in California, Florida, New York, Connecticut, New Jersey, Virginia, Maryland, and Georgia.
Unlike many other forms of media, outdoor advertising allows advertisers to reach a truly mass audience. There’s no turning the dial, flipping the channel or clicking the ad away. In addition, the eye-level positioning of our street level displays makes it the ultimate medium for high impact campaigns.
Marketing & Advertising
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