If You’re in OOH Sales, You Should be in Cohoot
Cohoot —For Salespeople in OOH
Cohoot is the anonymous forum for media salespeople. Hundreds of sellers gather on Cohoot’s dedicated OOH channel to share inside info about advertisers and agencies.
Let’s dive in and discover the hottest topics from last week here…
The Freshest Meal Kit Categories
Freshly, Blue Apron. Does anyone know the agencies they are working with or if they are in-house? Check the thread for more intel on meal kit companies and for name shake-outs (“Fresh” is popular). Full Thread Here>>>
Big Business Switching Hands
Cohort @Owners Nowhere pops in with some news: “Wow that’s a big one… Hulu moves to PMX.” Full Thread Here>>>
Missing Drunken Copier Escapades?
All dressed up and nowhere to go. Cohort @Fiji Icon’s poll is split right down the middle: Anyone else missing the industry holiday gatherings and parties? I know I am….Full Thread Here>>>
Tips on Government Covid-19 Campaigns
Who are the best people in city public health departments to reach out to about COVID safety campaigns? I’m noticing the departments are very siloed and it’s tough to figure out who handles what. Any tips on breaking into these? Thanks for the question, @Dollar Trucks. Full Thread Here>>>
Domedia, IBOUSA, Adomni, AdQuick, MediaX, are there any other platforms where an independent agency should upload their inventory? Full Thread Here>>>
Rideshare Companies and OOH
Let’s talk digital screens. What’s the word on Lyft Halo, Adomni’s Uber OOH, and Firefly? Full Thread Here>>>
Software Building Opportunity
The wonderfully named @Runtime Vienna is working for a new DOOH company and is in need of a mapping tool that shows distance from client to vendor and will match locations within specific mile radiuses. Google maps isn’t cutting it. Suggestions? Full Thread Here>>>
Can You Help With This Question?
Texas Department of State Health Services. Does anyone know the agency contact and email? Would greatly appreciate it. Full Thread Here>>>
Hi everyone! Does anyone have a contact for CVS Media exchange? Launched in August, the platform called CMX, uses data from the customer loyalty program from the pharmacy and applies it across channels. Full Thread Here>>>
Want an invite to Cohoot?
Cohoot is currently invite-only, but there are some invites reserved for salespeople working at OOH vendors. If you want to check your eligibility, go to Cohoot.com and see if your work email will unlock one of our reserved invites.
Or contact Bill at BillBoard@OOHToday.com and he may provide you with an invite code