Making OOH Messages Actionable via Long Distance Scanning Technology
Making OOH Actionable via Long Distance Scanning Technology
Sodyo shares what they call ‘the next generation of interactive scanning technology’
Take 60 seconds to view a brief video about SODYO technology for OOH at the bottom of this post.
According to VP of Operations Andres Serrano, Sodyo provides the next generation of interactive scanning technology that enables users to easily scan a small marker and be instantly connected to any actionable content of your choice. Sodyo connects offline to online in any environment – outdoor, indoor, print & digital.
Sodyo technology’s unique characteristics allow Sodyo to work on any media, at any distance and to easily scan multiple markers at one time. Users can sit on their couch and point their phone towards the TV screen and instantly interact with a show, get more information, and make a purchase. In the Out of Home space, users can scan a marker on a digital billboard from down the street and instantly make a purchase.
SODYO takes you from Off-Line to On-Line in just one scan and provides analytics similar to those of digital media. It may be scanned from 100 times it size. It makes any OOH message actionable.
Check out the 1 minute video below.