Out Of Home Today is the leading source for news and information on the out of home industry.

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billboard industry coming together to help save life

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This note from Kara Heller regarding the generous efforts the #OOH Industry has made in helping her obtain a Kidney Donor for her father, Todd Heller, VP of Digital Products at Formetco in Atlanta.

Happy New Year!

We would just like to say thank you so very much for helping to save my dad’s life by putting up all these billboards. At this time, Piedmont Hospital has asked us if we would remove the billboards in all states except for Georgia for now. They have been getting so many inquiries and applications that they are overwhelmed. We believe that there are three people that have started the beginning phases of the home testing, and we are told that one person is being brought to test in the hospital at the beginning of January. Finding a Donor Match will still take time but with all your support we are optimistic that we will find one.

Just to give you an idea of how great this has been working, we have gotten over 7,000 hits on our website since August. We have also gotten many emails from kind-hearted people who are concerned and wondering how they can help. The billboard industry has been amazing, and it is incredible what has transpired since the billboards have gone up. Again, we are beyond thankful for the billboard industry coming together to support and help save my dad’s life.

Blessed and With Love,
Kara Heller



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