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Dog Ball Benny on a Billboard

Moravian College

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Another great example of digital used in a timely fashion.  Moravian College‘s Men’s Basketball team brought home the Landmark Conference Championship over the weekend and the message went live Monday morning. The speed to market for digital out of home is seconds.  Benny the mascot and ball, good stuff!  Adams Outdoor scores.

The only thing slow about the process was OOH Today reporting it.

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