Developing Popular Supply Side Software
New York, NY
With the OOH industry’s largest and most-refined inventory database, ADstruc has published an industry wide survey as a first exploratory step towards developing their popular software for the supply side.
The decision to do so came in response to multiple unsolicited requests from the supply side to power more than just their Project X media team proposals. “We’re evaluating the market to best understand what’s needed so we can respond appropriately” says VP of Engineering, Eric Justusson. “We want the industry to know we’re listening.”
We want the industry to know we’re listening
This week’s DPAA and Ad Tech events provide the perfect backdrop. ADstruc encourages all those in receipt of the survey to respond right away. If you haven’t received one, please inquire to firstname.lastname@example.org