Out Of Home Today is the leading source for news and information on the out of home industry.

- Advertisement -

2021 OOH Media Plan Spotlight Series – Clorox

2 473

This year’s OOH Media Plan of the Year went to Clorox for its “Safer Today Alliance” spring campaign targeting audiences who were optimistic, but hesitant about leaving their homes. Below is a brief snapshot of the campaign strategy and results, pulled from OAAA’s case study.

OAAA Award Winners 2021_Clorox2
OAAA Award Winners 2021_Clorox3
OAAA Award Winners 2021_Clorox1
previous arrow
next arrow

 

Clorox isn’t the only brand being honored, though. This week, we’ll be featuring OAAA’s 2021 Media Plan Award winners.

message from Circle Graphics

Winners were chosen by a prestigious panel of judges:

- Advertisement -

- Advertisement -

Leave A Reply

Your email address will not be published.

This site uses Akismet to reduce spam. Learn how your comment data is processed.

2 Comments
  1. […] 2021 OOH Media Plan Spotlight Series – Clorox […]

  2. […] 2021 Media Plan of the Year: Clorox […]

%d bloggers like this: