When Thoroughbred Horse Racing and OOH Collide
Race Horses on Billboard Farms
Never a fan of billboard farms, another image of one pops up on my screen, forcing me to rethink my position. This 5 billboard collection of posters is a natural, depicting the energy and beauty of Thoroughbred racing.
The larger than life images and multiple OOH faces create a sense of thundering action and breathless motion of horses and jockeys. A Lamar Advertising Company website photo
The horse racing facility Keeneland, includes the Keeneland Racecourse, a Thoroughbred horse racing facility, and a sales complex, both in Lexington, Kentucky. Keeneland was designated a National Historic Landmark in 1986. Keeneland has hosted the Breeders’ Cup.