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Time to Sharpen Negotiating Skills via WE.DOOH Webinar

Overwhelming Success Draws DPAA to Add Second Session

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DPAA Adds Second WE.DOOH Webinar on Sharpening Negotiating Skills Following Overwhelming Success of First Session


350 participated in networking and educational webinar created to empower leaders with professional development


NEW YORK, April 14, 2020 – DPAA, the leading global organization for all advertising and content outside the home, announced today that it has added a second WE.DOOH (Women’s Empowerment in Digital Out-of-Home) webinar on Sharpening Negotiating Skills following the success of the first session, attended by 350 people. For the duration of this period, DPAA has opened WE.DOOH to non-members of DPAA.

The newly added event will be held on Tuesday, April 28 at 11am ET.

“The tremendous turnout for our first open-door webinar reinforced our belief that people are eager to interact with their industry colleagues and use this time as an opportunity to both hone and learn new skills,” said Barry Frey, President & CEO, DPAA. “The level of enthusiasm for our session on sharpening negotiating skills was so high that we immediately decided to add a second part to our WE.DOOH calendar.”

Following are details on the next two WE.DOOH webinars:

Tuesday, April 28, 11am ET
“Sharpening Your Negotiating Skills” (Part 2)
Registration is now open for this session

Tuesday, May 19, 11am ET
“Innovation Through Inclusion”


WE.DOOH, launched in 2018, is a network that unites women working across the digital out-of-home ecosystem. Partnering with Advance Women at Work, WE.DOOH runs webinars, training sessions and releases videos with helpful tips for women in the workplace. WE.DOOH’s subject matter expert is Jenn Willey of Advance Women at Work and CEO of Wet Cement, a strategic provider of integrated training, consulting, speaking and coaching services. More information on WE.DOOH can be found here.

Debbie Drutz, NOVUS President and member of DPAA’s Board of Directors, is chair of WE.DOOH. Advisory board members include Kate Birrell, Director, Marketing Solutions, Clear Channel Outdoor; Michelle Bodnar, Director of Publisher Development, Hivestack; Samantha Brown, Director of Business Development, Mesmerize; Jenna Erdman, VP, Network Expansion & Partnerships, ISM Connect; Faith Garbolino, EVP Sales & Marketing, JCDecaux North America; Leslie Lee, VP Marketing, Vistar; Traci Lorio, Location Data Manager, Media & Ad Tech, HERE Technologies; Maureen McCloskey, Managing Director, Kinetic US; Rosie O’Meara, SVP of Platform, GroundTruth; Joni Schmeichel, OOH Strategic Marketing Manager, Daktronics; Amanda Sheplee, Business Development Leader, Outfront Media; Marci Weisler, Chief Commercial Officer, Vengo Labs; and Irina Zeltster, President, Talon Outdoor.


About DPAA
Founded in 2006, DPAA is the leading global organization for all advertising and content outside the home. DPAA serves as a business accelerator and concierge/consultant for members while fostering collaboration between agencies and the DOOH community. Membership in the DPAA community brings many benefits.  Visit dpaaglobal.com   DPAA’s 2020 Video Everywhere Summit, the industry’s largest one-day media event, will be held Tuesday, October 13 in New York.



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