This Spectacular Wallscape at Calgary Int’l Reinvents the Curve
SPECTACULAR WALLSCAPE AT CALGARY INT’L AIRPORT
By: Chris Adams
Product Manager | Outdoor Hardware at Formetco
Pattison Outdoor took on a project at the Calgary International Airport to create a 60′ x 80′ curved wall. Barry Bereziuk with Pattison Outdoor, Canada’s largest out-of-home advertising company, contacted Formetco for assistance on the impressively large wallscape. This is an Out of Home Spectacular in every sense of the definition. It is 60’ tall by 80’ wide AND did we say, it is curved!
A diagram of the layout is below.
The parkade banner, required specialized OOH hardware to appropriately complete the work. After reviewing the scope of the project, Formetco determined it was a perfect match for their Vinyl Tension Bracket System along with custom riser brackets. Because of the large banner size, it also required more adjustment than typical, which the vinyl tension bracket provides plenty. Once installed, the complete wallscape system cost just under $40K and Pattison was proud to add this to their line of Airport Advertising opportunities. Click here to learn more about Pattison.
For that next opportunity of wall space you have been eyeing and are ready to move forward on, contact Formetco to assist you in expanding your reach to new market areas. Outdoor is no longer exclusively strapped to steel poles or ‘standard’ OOH structures. Buildings and parking decks could be that next big iconic spectacular in your inventory assets.
For a perfect look and ease of installation, the Formetco Vinyl Tension Bracket System will assure you success!
“My installers love the system, and the tarps always look perfect through-out the campaigns.”
Barry Bereziuk, Manager, Southern Alberta Operations