The Best Billboard I Saw Today

Toronto fans heading to the final game of the 2025 MLB World Series, might have noticed something a little different on their commute — and maybe, just maybe, so did Blue Jays players Addison Barger, Daulton Varsho, and Alejandro Kirk. TD’s latest outdoor campaign, created in collaboration with #LeoTO, brings baseball closer to the city — quite literally. Each billboard displays the exact distance in feet from that location to home plate at the Rogers Centre. The clever concept connects Canada’s favorite pastime with TD’s spirit of community and precision — and it’s already catching attention across the city. Quick thinking, smart execution, and a dash of hometown pride — this campaign proves that when it comes to creativity, TD and Leo, Toronto know how to go the distance.

 Angus Tucker – TD

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