Talon to Set the Benchmark in the Evolving OOH

Talon completes global management team with key senior appointments to drive next phase of growth

 London, UK –  Talon, the leading independent global Out of Home (OOH) agency, today unveiled its complete global management team, marking a significant step under the leadership of Global CEO, Sue Frogley, appointed in June 2024. The newly established team combines strategic new external hires and internal moves designed to accelerate Talon’s global expansion and deliver long-term success for its clients.

 Sue Frogley, Global CEO, said, “This is a pivotal moment for Talon as we assemble a leadership team that reflects our ambition to redefine what OOH can achieve for brands worldwide.”

The new appointments include:

• Andy Stevens, Global Chief Product Officer – Stevens joins from Clear Channel, where he most recently served as Chief Data Officer for Europe, overseeing the company’s data strategy and rollout of its audience data tool, RADAR, and programmatic platform, LaunchPAD. Prior to this, Stevens spent 10 years in New York, holding several senior roles including SVP, Research & Insights at Clear Channel Americas. In this new role, Stevens will focus on advancing Talon’s data and product strategy to improve client outcomes across major markets.
• Charlie Goldring, Global Chief Commercial Officer – one of Talon’s first employees, Goldring has spent the past five years driving commercial success as UK Chief Commercial Officer. In his new global role, Goldring will align Talon’s commercial strategy across international markets, strengthening partner collaboration, and delivering innovative solutions for clients worldwide.
• Mandy Rayment, Global Communications Director – Rayment brings vast industry experience driving recognition for agencies, most recently as Director of Communications at Publicis Media UK, she oversaw communications across its agency brands, including Zenith and Starcom. In this new role, Rayment will lead Talon’s communications and marketing efforts globally.

These follow recent internal moves including:

• Sarah Parkes, Managing Partner, Talon Network & Grand Visual – formerly Talon’s Chief Sales and Marketing Officer, Parkes has been instrumental in elevating Talon’s global brand presence and leadership position. In this new role, Parkes will leverage her extensive industry expertise to oversee continued growth of Talon’s global footprint, while steering Grand Visual’s creative and technology-driven solutions to new heights.
• Robin Hall, Global Chief Client Officer – as the founder and driving force behind Evolve’s success, Hall has built a reputation for fostering strong partnerships and delivering transformative solutions for clients worldwide. In his new role, Hall brings his entrepreneurial spirit and deep understanding of client needs to strengthen Talon’s client relationships, ensure seamless collaboration and drive exceptional outcomes across the globe.

Talon’s global management team is completed by James Copley, Founder and Chair, UK & Ireland; Ryan Laul, CEO, North America; Luke Willbourn, Managing Director, UK; Danielle Austin, Managing Director, Evolve; Hayley Tiptaft, Global People Director; and Mike Saunter, Global CFO.

While this team will shape Talon’s global strategy and support local market leaders to drive success across key regions, Talon Founder and Non-Executive Director, Eric Newnham, along with Chair, Stewart Easterbrook, continue to provide strategic oversight and guidance as part of the board.

These new appointments come at a time of continued global expansion for the business. Since its launch in London in 2013, Talon has built a robust international footprint with operations in 14 key cities across the UK, EMEA, North America, and Asia-Pacific. Following investment in 2022 from Equistone Partners Europe, Talon has accelerated its growth with the acquisition of Evolve, the international OOH experts, and Novus Media Canada Corp, now Talon OOH Canada. These strategic moves, combined with Talon’s proprietary adtech platforms and the earlier acquisition of award-winning creative OOH studio, Grand Visual, have cemented its position at the forefront of the sector.

Sue Frogley, Global CEO, continued, “This team brings an incredible mix of fresh ideas, deep expertise, and a real passion for what we do. Together, we’re set to continue pushing boundaries for our clients, empowering our people and building even more momentum across the business. I’m excited for what’s ahead as we continue to set the benchmark in the evolving OOH sector.”

About Talon
Talon is the world’s leading independent Out of Home (OOH) media agency, setting the standard for brands to connect with audiences in the real world, on a global, national and regional scale. Headquartered in London, with offices in major markets and cities across Europe, the Middle-East, North America and Asia-Pacific, Talon delivers effective, creative, and data-driven OOH solutions for some of the world’s biggest brands and leading agency groups. Talon also comprises Evolve, an international OOH specialist with a global planning and buying network spanning 100 markets globally, and Grand Visual, the award-winning creative studio redefining what’s possible in OOH. For more information, visit www.talonooh.com