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OOH Programmatic Buying

OOH Has a New Operator —Uber OOH Begins with Partnership of Adomni

The pilot program will consist of Uber vehicles in Atlanta, Dallas and Phoenix followed by Chicago, Houston, Las…

Digital verses Static, Measurement, National Sales and Programmatic

As clear and straightforward an explanation of programmatic for OOH. What. Why. And How.

Twenty-three percent cited using programmatic technology to buy digital OOH media.