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Sean “Diddy” Combs & DeLeón Tequila Celebrate #CincoDeLeón with Interactive Hologram

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Last week, Sean “Diddy” Combs, DeLeón Tequila and Proto teamed up to create a custom Proto hologram to celebrate Cinco de Mayo, part of the brand’s #CincoDeLeón festivities.

Inspired by the brand’s journey from Harlem to Jalisco, Sean “Diddy” Combs and DeLeón Tequila, an award-winning tequila with unparalleled smoothness, teamed up with holoportation startup Proto, which Sean Combs invested in and was named an Advisor for, to engage consumers in an interactive way on the Cinco de Mayo holiday.

@protohologram Proto beamed @Diddy from his LA home to 3 nightclubs to do shots of DeLeon Tequila with his fans. #hologram #fyp #proto #holoportation #deleon #diddy ♬ original sound – Proto Hologram

As part of the brand’s #CincoDeLeón festivities, for the first time ever, Proto beamed Sean Combs as a live hologram to three venues (Eight Lounge, Rare Restaurant, Brooklyn Restaurant & Lounge) on the evening of May 5 so that he could be in more than one place at the same time, interacting with thousands of consumers across the world and encouraging them to toast to life’s journey, from Harlem to Jalisco, and thanking them for their support.

Check out DeLeón Tequila’s #CincoDeLeon cocktails:

Original DeLeón “Love” Margarita

  • 1 ½ oz. DeLeón Tequila Blanco
  • ½ oz. Orange Liqueur
  • ½ oz. Fresh Lime
  • ½ oz. Fresh Lemon
  • 1 Orange Slice
  • ¾ oz. Agave Nectar Syrup

Rim rocks glass. Muddle orange in a shaker, and add all ingredients into a shaker with ice. Shake and strain into an ice filled rimmed glass. Garnish with a lime wheel and orange wheel.

Sweet Orange Marmalade & Honey Margarita

  • 1 ½ oz. DeLeón Reposado Tequila
  • 1 Tb. Orange Marmalade
  • ¾ oz. Honey
  • ¾ oz. Fresh Lime Juice
  • 3 Drops Orange Blossom Water

Rim rocks glass with honey and salt. Add all ingredients into a shaker with ice. Shake vigorously and strain into the ice filled rocks glass. Garnish with a candied orange peel.

Spicy Blood Orange Chipotle Margarita

  • 1 ½ oz. DeLeón Reposado Tequila
  • 2 oz. Fresh Squeezed Blood Orange Juice
  • ½ oz. Orange Liqueur
  • ¾ oz. Fresh Lime Juice
  • Pinch Chipotle Powder

Rim rocks glass with salt. Add all ingredients into a shaker with ice. Shake vigorously and strain into the ice filled rocks glass. Garnish with a dried blood orange wheel and dried chipotle pepper.

About DeLeón Tequila
DeLeón ® Tequila is made from our finest 100% Blue Weber agave and sourced from the rich earth of the Los Altos region of Jalisco, the agave is hand-selected for ripeness before harvesting and yields sweet piñas to achieve the smoothness of DeLeón Tequila. The DeLeón Tequila brand launched in 2009 and was purchased in 2014 by a joint venture between business mogul and international icon Sean “LOVE” Combs and Diageo North America, Inc., part of DIAGEO.

About Combs Spirits
Combs Spirits (CS) is a privately owned, premium spirits company created by Sean “Diddy” Combs in 2013. The company co-owns DeLeón Tequila and is responsible for all strategic marketing for CÎROC Ultra-Premium Vodka, both in partnership with Diageo.

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