
Publisher’s Note:
Risk versus Reward. Bang for the Buck. I am often asked, ‘What OOH Conference delivers the most value?’ My reply is, ‘There are two Out of Home-related Conferences OOH Today strongly endorses and highly recommends attendance: the annual OAAA OOH Media Conference, and the upcoming annual DPAA Global Summit in NYC. ‘ We are fully aware of and have attended many of the other ‘must-attend conferences.’ While they have their strengths and we attend them, if it comes down to the two musts, they are the DPAA and OAAA-sponsored events.
Why are they must-attend? We’ll share more later this month.
Let’s begin with the first, an intimately elite significant event. Each conference attracts nearly 1,000 attendees. It’s a great size, offering diverse fields with a substantial mix of elites, including brands, agencies, and OOH companies’ executives, both large and small.
You’re in luck, as the DPAA is coming soon, on October 14. It has been known to sell out. You can get registered and secure your hotel very soon. Watch OOH Today for registration details. It is an event not to be missed. Mark your calendars for the most anticipated event in media, marketing, and DOOH!
DPAA Global “Video Everywhere Summit”
Tuesday, October 14, 2025
Pier Sixty, New York City
The DPAA Global Summit is the largest one-day omnichannel media and marketing event where innovation meets influence. This premier gathering brings together 900+ business leaders who are shaping the future of consumer engagement in today’s dynamic marketplace.
Why You Can’t Miss This:
The DPAA Global Summit has emerged as the definitive event where global brands share their breakthrough stories and industry leaders forge the future of consumer engagement. This is where the most influential voices in marketing come together to explore cutting-edge developments in DOOH, programmatic, omnichannel, and tech integration.
What to Expect:
- Elite Networking: Connect with 900+ industry leaders including brand CMOs, tech and agency CEOs, media decision-makers, and thought leaders
- Innovation Showcase: Discover the latest developments in digital out-of-home, programmatic, and omnichannel integration
- High-Impact Dialogue: Engage in meaningful conversations designed to drive real business outcomes
The Summit always delivers top brands:
Colgate-Palmolive, General Motors, American Express, Mastercard, McDonald’s, PepsiCo, Walgreens, Kroger, Danone, plus WPP, Kinesso, Mediamonks, Omnicom, Luma Partners, Stagwell Global… and SO MANY MORE!
We’ll be releasing our preliminary 2025 speaker lineup in just a few weeks – you won’t want to miss who’s taking the stage this year! Tickets will also go on sale at the same time.
Be part of shaping the future of consumer engagement in the omnichannel world. The DPAA Global “Video Everywhere Summit” offers unparalleled opportunities to connect with industry leaders and showcase your brand’s vision for the future.
You can save the date now and stay tuned for registration details, which will be available soon.
For more information, visit our website or contact a DPAA representative.




