


The OAAA just launched the OAAA + 4As: OOH Future Forum event during Out of Home Week New York. Here are the details to add to your event calendar.
Now in its second year, this collaborative event is jointly hosted by OAAA and 4As. It’s a half-day summit bringing together marketers, agency leaders, and media innovators to explore OOH’s unique power in today’s fragmented advertising landscape. As consumers become harder to reach, OOH continues to deliver unmatched scale, cultural relevance, and real-world impact.
Event Details:
Date: Thursday, October 16, 2025
Time: 12:00–5:00 PM ET
- Lunch: 12:00–1:00 PM
- Programming: 1:00–4:00 PM
- Networking Reception: 4:00–5:00 PM
Location: Omnicom Media Group, 195 Broadway, NYC 10017
Featured speakers already include:
- Erin B. Lanuti, Global Chief Innovation Officer, OPRG
- Ed Maher, RVP, Head of Clear Channel Health Solutions, Clear Channel Outdoor
- Jim Norton, Chief Revenue Officer, OUTFRONT Media
- Ian Dallimore, VP, Digital Growth & GM of Programmatic, Lamar Advertising Company
- Esther Raphael, CMO, Intersection
- Lucy Markowitz, SVP, GM US Marketplace, Vistar Media
- Jill Schnitt, President, Outdoor Media Group
The event is free to register at oohfutureforum.com.





