Lamar to Manage the ‘Gateway to ‘The Secret Coast’
Lamar Advertising Company Partners with
Gulfport-Biloxi International Airport to Manage
the Airport’s Advertising and Sponsorship Programs
Lamar to manage interior, exterior, and parking advertising displays
for Mississippi’s 2nd largest airport
Baton Rouge, LA – Lamar Advertising Company, one of the largest outdoor advertising companies in the world, announced that the company has entered into an agreement with the Gulfport-Biloxi Airport Authority to manage the airport terminal’s media program for the display of national, regional and local advertising. The deal includes advertising displays in both the interior and exterior of the terminal, including on the airport’s parking assets. The agreement commenced on May 1st.
“Lamar’s program will allow us to spotlight and showcase tourism, economic development, and the Mississippi Gulf Coast’s unique culture and attractions,” said Brig Newman, Vice President, Lamar Airports. “As the gateway to ‘The Secret Coast,’ Gulfport-Biloxi International is a key economic driver for the communities it serves. We are uniquely positioned to bring the advertising and sponsorship program back to the levels it warrants as we expand Lamar’s footprint in the southeast.”
For more information, please visit www.lamar.com/airportadvertising.
About Lamar Advertising Company
Founded in 1902, Lamar Advertising (Nasdaq: LAMR) is one of the largest outdoor advertising companies in North America, with over 351,000 displays across the United States and Canada. Lamar offers advertisers a variety of billboard, interstate logo, transit and airport advertising formats, helping both local businesses and national brands reach broad audiences every day. In addition to its more traditional out-of-home inventory, Lamar is proud to offer its customers the largest network of digital billboards in the United States with over 3,600 displays.