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Hivestack Appoints Former Yahoo Advertising Leader Allan Montiero

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Hivestack has appointed former Yahoo advertising leader Allan Montiero as VP Sales, Brazil. Montiero marks the first hire to be based in Brazil for Hivestack and says, “Hivestack is a great indication of our continued growth and expansion across the LATAM market. This new opportunity for Brazil based advertisers and DOOH media owners to reach audiences both in Brazil and across the globe.”

Allan Montiero is based in São Paulo and will report to Hector Gonzalez, Chief Revenue Officer US & LATAM. He will be responsible for driving revenue and growth for Hivestack across both supply and demand partnerships. With 20 years of sales experience and more than half of that working with digital and programmatic platforms, he brings a wealth of knowledge in programmatic DOOH.

Hector Gonzalez said, “We’re super excited to have Allan join the team with his wealth of knowledge, network and leadership in programmatic DOOH to lead the Brazilian market for Hivestack on both the demand and supply side of the business.”

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