the issue of food insecurity is the second important cause initiative that OUTFRONT is
The contest received 2,069 submissions this year.
78% of people who saw the ads went home and watched one or more episodes of the two shows
on more than 200 digital billboards in 30 markets in June.
credited the digital billboards and subsequent media coverage for bringing her daughter home.
Wilson is the U.S. CEO of Europe-based, private equity backed
its original campaign, attributing 30% of its customer acquisition to the billboards.